电子书

通过扰乱市场制定战略销售计划

阅读电子书
A predictive data-driven approach to business recovery\n

The world of sales has changed dramatically due to the global pandemic and disruption from emerging technologies. Business leaders need predictive insights and buyer intent data to create an effective recovery plan, build a more resilient sales organization, and gain a competitive edge.

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This eBook is packed with insights for sales and revenue leaders, including:

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  • How to use predictive modeling to identify and segment customer and prospect accounts by propensity to buy.
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  • How to identify which customers and markets to focus on to optimize sales investments and sellers’ time and energy.
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  • How to discover new and reliable sources of revenue that align with your business objectives.
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  • How the ability to model changes to all aspects of your sales plans—account segmentation, sales capacity, territories, quotas, and more—gives you the opportunity to evaluate potential impact and quickly course-correct.
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预测数据驱动的业务恢复方法

由于全球大流行和新兴技术的破坏,销售世界发生了巨大变化。商业领袖需要预测性的洞察力和买家意图数据来创建有效的恢复计划,建立一个更有弹性的销售组织,并获得竞争优势。

这本电子书充满了对销售和收入领导者的见解,包括:

  • 如何使用预测模型来识别和细分客户和潜在客户的购买倾向。
  • 如何确定要关注哪些客户和市场,以优化销售投资和卖家的时间和精力。
  • 如何发现新的和可靠的收入来源,与您的业务目标一致。
  • 建模能力如何对销售计划的各个方面(客户细分、销售能力、区域、配额等)进行更改,使您有机会评估潜在影响并快速纠正路线。
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